New for Lisa fans spend ; £100 on footwear on average per year
£500 on clothes per year (average)
£350 on audio equipment per year.
DVDS' & MUSIC (CD's/ALBUM DOWNLOADS)
on average our listeners buy about 5 dvds' per year.
also our listeners download about 1200 songs per year and buy around 4 CD's
per year also.
Our listeners are mainly high school students and
ranging upwards to the age of 30 years.
Our listeners don't play many console video games, though many of the male side of
our fan base own an xbox or an earlier generation console such as game cube and
playstation to keep with the retro/ vintage trend.
Our listeners agreed that they spend an average amount of money on
clothing/footwear per year- 65%
They also agreed that it is important to stick with a vintage trend and look
their best- 77%
male-45%
female-55%
average age-18 years.
working part time- 59%
working full time- 40%
un employed- 1%
still studying- 60%
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